Step into the Future of Fresh Fruit and Vegetable Quality Control

We’re here to empower you – growers, marketing companies, wholesalers, and retailers – with the fresh fruit and vegetable quality control data you need to make the right business decisions to reduce waste and maximize profitability across the supply chain.

Ready to use the world’s first automatic fresh produce quality control platform?

Manual Fresh Produce QC Leads to Quality Mismatches

Fresh produce accounts for a large portion of global food consumption. But until now, fresh fruit and vegetable quality control methods have been mostly manual, subjective, and inefficient.

In addition, fresh produce quality methods are not standardized and are subject to different inspection standards for different buyers. This leads to frequent quality mismatches across the fresh produce supply chain.

The Results of Manual QC

0 %
0 %
price renegotiations
0 %
in profit loss
0 %
waste of worldwide fresh produce

Challenges in Fresh Produce Quality Control Across the Supply Chain

Clarifruit’s Solution for Standardized Quality Control of Fruit and Vegetables

Clarifruit offers an automated, end-to-end quality control as a service (QCaaS) platform that facilitates fast, objective, and consistent fresh fruit and vegetable quality control.

Play Video

Mobile Application

Automatically analyzes real-time data about the external and internal attributes of fresh produce.

Management & Analytics Dashboard

Uniquely positioned to derive operational insights for fresh produce quality control management.

Play Video

The Clarifruit solution facilitates an objective, consistent, and cost-effective fresh fruit and vegetable quality control process. This increases inspector productivity by x3 and empowers the world’s fresh produce growers, marketing companies, wholesalers, and retailers to make decisions based on high-quality data.

The ultimate outcome is a better match of fresh produce quality to customer demand and favorable revenue opportunities for all stakeholders in the fresh produce supply chain.

Say goodbye to endless paperwork, measurement devices, spreadsheets, emails, and headaches, and say hello to your team’s new QC launchpad.


the free app


your smartphone camera toward a fruit or vegetable


the exact size, color, stem color, defects, firmness, etc.


a full QC report, instantly

Our Customers

Upcoming Events

News & Updates

post3 Blog Post

Ask the CEO: What do Fruit and Vegetable Quality Control and Software Testing Have in Common?

It might sound like a strange question, but the answer is – more than you think! We sat down with our very own Avi Schwartzer, CEO of Clarifruit, to find out a bit about his background and his story, and how he came to start the company in the first place. Here’s what he had to say!

Read More
hn News

The Evolution of Quality Control

This Fruitnet article provides an overview of the story behind Clarifruit and how we are seeking to transform the way fresh produce QC is done and to create a world standard for fresh produce evaluation.

Read More
post1 Blog Post

How Much Are You Actually Losing by not Having Automatic Fresh Produce QC?

For stakeholders across the fresh fruit and vegetable value chain, quality control plays a mission-critical role in their organizations’ daily management. Organizations that can utilize next-gen technology to improve the quality control of their crop and create a consistent approach to testing fresh produce pre-sale are winning on three fronts, boosting enterprise profitability by a third.

Read More
Scroll to Top