The Latest Clarifruit News!

We strongly believe that quality mismatch is a lose-lose scenario. The seller doesn’t get the price that they want for a shipment of produce, and the buyer doesn’t get the level of quality that they were expecting. No-one wins. Read this article in The Produce News to learn how the fresh produce supply chain can be transformed to overcome this challenge and create a win-win scenario instead.

“Minimizing quality mismatch means lower rejection rates from our distributors, which in turn means less product loss and higher revenue,” explains Barbara Guerpillon, Head of Dole Ventures, Dole Sunshine Company in a joint interview with Elad Mardix, our CEO, by Nichola McGregor from FreshPlaza.

In early 2021 and as part of Dole’s commitment to achieve zero fruit loss by 2025, the two companies worked together to implement our QC platform for Dole’s pineapple exports from the Philippines to 6 markets worldwide. The pilot resulted in more than 2X productivity increase, and due to this success, we’re now working together to scale the solution for additional markets and fruit categories. Read the full PR to learn more.

This insightful article by AIThority explains how the effects of the disruption caused to the supply chain by COVID-19 are still being felt through every industry, and how digital transformation has emerged as an effective method for overcoming these challenges. The article also highlights how Clarifruit addresses these challenges in the fresh produce supply chain by digitizing and automating quality control to help enhance productivity across the board and develop a global fresh produce quality standard.

This article from Growing Produce discusses the safety, quality and waste challenges in the current state of postharvest, and how companies such as Clarifruit are helping to overcome these challenges in the supply chain.

Clarifruit was recently nominated as a top innovative analytics company in Israel. Thanks to Data Magazine for including us in this impressive list and for a great round-up!

Excited to announce our partnership with Pink Lady in the Harvest 2021 project with the start of a joint trial that aims to optimize QC and better manage post-harvesting operations. This significant milestone marks our expansion into apple quality control with the world’s #1 apple brand and another step towards quality standardization across the supply chain.

Clarifruit was recently featured by Startus Insights as 1 of the top 5 global startups providing food monitoring solutions and optimizing food quality control. Currently, fresh fruit and vegetable monitoring are manual, labor-intensive and often inaccurate. This article explains how Clarifruit is using artificial intelligence (AI)-based solution to standardize quality monitoring and assessment across the fresh produce supply chain.

Honored to have participated in this episode of the Digital Supply Chain Podcast with Tom Raftery, where we had a really interesting conversation about the need to eliminate waste in the fresh produce supply chain and how the Clarifruit solution can help stakeholders achieve this goal while improving profitability.

Thanks to E-3 Magazine for choosing to feature us in its SAP Startup Spotlight Series! This article covers the story behind Clarifruit, our main offering and how it works, how our solution can potentially help stakeholders in the fresh produce supply chain navigate the COVID-19 pandemic, and how it can be integrated with SAP systems.